Thursday, August 18, 2005
everybody tries to kill the ipod. that's a fact in the business world today. amongst the ones who had failed, it's approaching autumn now, 6months after the end of a fiscal year, sometime before thanksgiving and xmas retail boom, we'll be expeecting some interesting product announcements. first comes the singaporean Creative, who has been attacking and dismissing the ipods the most pro-actively amongst all companies. they're preparing the zen-micro-photo with 262K OLED color screen and similar design with the original zen-micro. removable batteries, needless to say, the singaporeans think quite similarly with hongkongers when it comes to gadgets. samsung vowed to roll out 6 new mp3 players before xmas, and no less than 10 more this year. the yepp U1, which is going to be sold at the exact same prices as the ipod shuffle. difference will be the design (ne-duh), extra unpatty LCD screen that shows 3 lines of texts, and a foldable and coverable USB head (no knob, no lost, no fuss). a few more fancy mp4 players up to 1Gb (2Gb?) with a 1.8" 262K color screen (eh hem x-series gsm phones). thumbs down to usability sony is struggling with their NW line of walkmans, recently they jsut announced the NW-E series, aka walkman BEAN in the UK, bean shape, single line OLED display, pop-up USB plug, internal rechargeable battery, and the same old atrac3+ support and useless sonicstage software bundles. mp3 support, that's the only logical move. sheesh, are they better go seppuku if they fail again this time? i-river, who has just finished announcing a few updates to their triangular classics. now the touch screen mp4 player too (oh, i love it, scroll down for the press announcement pictures) kenwood and toshiba. yeah. huge brick like HDD players, i really don't understand why they don't sell (sell=ureru, not just uru), they're technologically superior than ipod photo more price-competitive, they did nothing wrong with market positioning too. must be the branding. blame that.
it's really hard to explain the success of ipod in economic terms, because it doesn't follow the normal theories. first they are not cheap (apart from ipod shuffle, exclude that), second they are not technolocally superior (toshiba gigabit and creative muvo). to me it all lies on the history of apple. apple used to be the PC-equivalent, but when some jerk with the name bill copied everything anad put that onto windows 3.1, things changed. bill then copied even more to create the windows95; for the people born in thte 70-80s, they were not part of the gerneration to witness (definitely unable to discern) the transition between MAC to PC, but they have always come across apple as a brand with cool designs, expensive machines that mom and dad will never buy cuz it won't work with the rest of the world (95% of the world). and this curiosity was fulfilled with the cheapest product from apple: the Ipods. instead of buying the whole MAC, now u can buy apple products, at an excusable price cuz u need a sony walkman anyway. (but sony was trying to protect sonymusic and won't allow u download free illegal music, which eventually gave birth to ATRAC3 and screwed up the profit outlook by 82%) apple was never too keen on branding, teaming up with pepsi (instead of coke), apple tries to be the alternative, it's alternative hence cool, this is called automatic branding. for creative: are u sure that's even a brand? for sony: oh it's been around too long. and who wants sonicstage? i-river: never heard of that, some kinda japlish? only works in asia toshiba and kenwood: do they even know how to make music players?
playstation3 and xbox360 both listed on amazon at 299USD (for a piece of 2Thz metal? yes baby go get it and take out the motherboard! embargo to some communist countries again ibet, jsut like the PS2, cuz the chip is gonna be so powerful that it can be used on national defence)
i'm gonna be able to play with the real NEC L1 tmr and officially and legally take pictures. see what the dude has to say.
trapped in the maze of time..9:29 AM